2.15.2012

luv aj's pink lady lookbook for fashion gone rogue.

P I N K  L A D Y

i'm so glad i got to take part of this amazing photo shoot for luv aj's new lookbook for fashion gone rogue! i had the chance to assist the photo shoot & video during my first week working at luv aj and it was the best experience ever. read more about the shoot below.

Set at the iconic Venice High School and drawing on retro surf-punk influences, sisters Claire and Amanda Thomas capture model Wylie Hays as the anti-teen queen. Dusting a halo of girlish coral pink over Wylie’s otherwise platinum roots, and adding a sweep of cobalt blue cat eyes across a fresh scrubbed face, make up artist Erica Davidson balances punk rock touches with kittenish charm. Pep-rally ready in letterman jackets and converse paired with the chunky metal accessories by Luv AJ elevate the teen aesthetic to an editorial level with styling by Ashley Lewis.

photographer claire thomas
model wylie hays
stylist ashley lewis
art director amanda thomas of luv aj
hair and makeup erica davidson
director of photography yayo ahumada
2nd camera assistant brad fol
assistants lissette bagtas & callie butts















T A K E  A  L O O K  B E H I N D  T H E  S C E N E S.













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